We decided the new direction for a building being renovated directly next door to the New York Stock exchange should have a MadMen-esque vibe. I gave the logo a modernized retro look to match the style of the campaign. The 7 gold lines in the logo represent the 7 white columns that run up the exterior of the building. We inserted this theme into the advertising campaign which can be seen below. I also designed the website show below as well.
All Images and Designs Copyright QuallsBenson