20 Broad

Branding

Ad Campaign

We decided the new direction for a building being renovated directly next door to the New York Stock exchange should have a MadMen-esque vibe. I gave the logo a modernized retro look to match the style of the campaign. The 7 gold lines in the logo represent the 7 white columns that run up the exterior of the building. We inserted this theme into the advertising campaign which can be seen below. I also designed the website show below as well.

Screen Shot 2018-08-29 at 1.06.35 PM
Screen Shot 2018-08-29 at 1.07.01 PM
Screen Shot 2018-08-29 at 1.06.43 PM
20 broad site
180530_20Broad_PreLight3275_Flat-w2000-h
180530_20Broad_PreLight5833_V2_Flat-w200
180530_20Broad_PreLight6621-w2000-h2000.
180530_20Broad_PreLight3315 1-1-w2000-h2
180530_20broad_prelight4378_Flat-w2000-h

All Images and Designs Copyright QuallsBenson 

Contact

© 2017 by ELLIOTT HUTCHISON